Often Wrong, Never in Doubt is an inspirational book from one of America's most colorful and exciting entrepreneurs. Donny Deutsch lays out the core principles that propelled him to create tremendous wealth, build a huge and influential business, and become a national personality. Using inside stories of the media, the advertising industry, and a youth spent growing up on the streets of New York, Donny gives the commonsense bottom line that he has learned along the way, broken down into real, relevant and inspiring lessons that will be useful to everyone from the front-line sales person to the middle manager to the successful corporate executive.
Under Donny Deutsch's leadership as Chairman & Chief Executive Officer of Deutsch Inc., the company has grown into the nation's premier cutting-edge advertising agency. Donny recently launched a hip and irreverent CNBC talk show, The Big Idea with Donny Deutsch, which examines issues in pop culture, business, politics, the arts, and sports. He is also Managing Partner of the independent film production company Deutsch Open City. In presidential politics he was a lead member of the successful Clinton/Gore communications team. A graduate of the Wharton School at the University of Pennsylvania, Donny now serves on two prestigious boards: UPenn School of Social Work's Executive Committee and the Michael J. Fox Parkinson's Foundation's Board of Directors.
Peter Knobler has written best-selling books with James Carville and Mary Matalin, Kareem Abdul-Jabbar, Governor Ann Richards, NYPD Commissioner Bill Bratton, and Sumner Redstone, among others. Peter is the former editor of Crawdaddymagaim. He lives with his wife and son in New York City.
Filled with engaging stories and nuts-and-bolts tips for leveraging PR to build brands and communicate brand identity to consumers, A Branded World shows marketers and brand managers how to tap int... More info...